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Area Demographics

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HWY111 at Night

La Quinta is home to the nationally-acclaimed Arnold Palmer Classic Course at SilverRock Resort, the historic La Quinta Resort & Club, the celebrated PGA WEST Golf Club & Resort, and renowned special events including the Humana Challenge and the La Quinta Arts Festival. 

    • Population as of January 1, 2015 – 38,394
    • Projected population:  2020 - 40,070
    • Median age – 47.3
    • Average/Median household income in 2015 – $104,238/$71,531
    • Total number of households in 2015 – 15,201
    • Projected households:  2020 - 16,580
    • Estimated number of housing units in 2015 – 23,859
    • Median home sale price in August 2015 - $360,000          
    • Retail taxable sales in FY 2010/2011 – $815.4 million
    • Hotel room sales in FY 2014/2015 - $63.3 million
    • Assessed property valuation in FY 2015 - $12.02 billion 
    • Permit valuation in 2015 - 96 Million; 2014 - $103.2 million; 2013 – $63.3 million; 
    • Traffic counts for average daily trips in 2015:
      Washington Street at Highway 111 – 35,710 
      Washington Street at Fred Waring Drive – 37,426
      Highway 111 at Adams Street – 31,348
      Jefferson Street at Highway 111 – 26,889
    • Market area characteristics of La Quinta’s 5, 10, and 15 mile ring from Highway 111/Washington Street:

    La Quinta 2015 Market Area Characteristics

      5 Mile Ring    10 Mile Ring    15 Mile Ring 
    Population  150,760  265,282   344,417
    Households 58,371  97,242   126,232
    Median Age  41.6   41.4   41.2
    Avg HH Income       $81,266   $79,277   $75,602

 

(Source: ESRI Business Analyst)